Virtual Chapter Meeting & Program
Storytelling for Coaches: Stand Out, Connect Deeply, and Make Your Message Stick
Presented by Philipp Humm, CEO Storylab
Friday, December 12, 2025
12:00 pm: Welcome
12:10 pm - 1:45 pm: Interactive Presentation
1:45 pm - 2:00 pm: Q&A and Wrap Up
CCEUs:
Core Competency | 1.0
Resource Development | .5
Struggling to get your message across or make it truly land with clients? It's not about more credentials, frameworks, or slides. The real magic? It's in the story you tell. In this interactive masterclass, you'll learn how to craft and share powerful stories that spark trust, break through resistance, and help your clients feel what you're saying-not just understand it. What You'll Learn: Why storytelling is one of the most powerful tools in a coach's toolkit. Techniques to make your stories more engaging, emotional, and visual. How to feel confident sharing personal stories-even when nerves kick in.
In this workshop, we will cover the following crucial topics:
- You'll make your message stick. Instead of giving advice that goes in one ear and out the other, you'll share stories that clients remember-and act on.
- You'll connect on a deeper level. Stories build trust fast. You'll learn how to use them to create real emotional connection with your clients and audience.
- You'll inspire action, not just insight. A good story doesn't just make people nod-it moves them to change.
- You'll learn how to tell stories that help clients shift mindsets and take action.
- You'll feel more confident in how you show up. Whether you're coaching 1-on-1, speaking on stage, or posting online-you'll have a simple tool to speak with clarity, confidence, and presence.
Highly interactive with breakout sessions and fun challenges. No prep needed, just bring yourself!
Bio
Philipp Humm helps professionals turn their ideas into unforgettable stories. He’s the author of three bestselling books—Storytelling for Business, The StorySelling Method, and Public Speaking with Confidence—and has helped over 130k YouTube subscribers tell more compelling stories in weekly videos. He previously worked at Uber and Bain & Company and holds an MBA from Columbia University.
Website: https://storylab.co/
LinkedIn: https://www.linkedin.com/in/philipphumm/
Email: philipp@storylab.co