Virtual Chapter Meeting & Program
Magnetize Your Messaging:
How to Explain Coaching to Attract New Clients Faster

 
Presented by Presented by Mary Cravets
Client Generating Expert & Professional Speaker
Simply Get Clients

Friday, June 26, 2026

12:00 pm: Welcome
12:10 pm - 1:45 pm: Interactive Presentation 
1:45 pm - 2:00 pm: Q&A and Wrap Up 

Please note that AI recordings, notetakers, or any similar technology is prohibited to protect confidentiality.
Also, a notetaker or bot does not count toward your attendance of a virtual event.

CCEUs:
Core Competency | 1.0
Resource Development | 1.0

To be eligible for CCEUs for virtual programs, the participant must attend a minimum of 75% of the "live" program.
Watching a recording will not qualify you for CCEUs.

What you do is amazing. It’s transformational. And… it can be REALLY hard to explain! How do you describe the value of what you do so you're attracting new clients, instead of confusing or overwhelming people?

In this class, we will have a frank discussion about the counter-intuitive leap you'll need to make in order to speak directly to the deepest desires of your prospective clients. Come ready to challenge your assumptions and make a big shift in how you're talking about your business!

Participants will:

• Dig into why you feel it’s so important to explain what you do, and shine a light on when (with the best of intentions) you’re making the conversation about you instead of your prospect
• Discover the right time to explain the mechanics of your business, and why this timing is so important
• Develop a clear, compelling answer to the question “what do you do?”
• Step back and look at the bigger picture by assessing the 6 essential elements of client generation so you can attract more great clients, without working nights and weekends
  
  
  

BIO
Mary Cravets is a Client Generation Expert and International Speaker, who helps entrepreneurs significantly grow their businesses without working nights and weekends. Using her methods, the majority of her clients quickly increase their income 50% or more.

Mary’s clients include the former CFO of Microsoft North America, thought-leaders in the coaching industry and rising stars in a variety of other professions, including doctors, lawyers, consultants, and graphic designers.

Mary is also an avid roller coaster enthusiast, obsessed with otters, longtime NAWBO member and a member of her local NAACP branch. 

Website: https://simplygetclients.com/